Today TechBBQ Enters Into Chinese Territory

Shenzhen photo by Robert Bye

writer icon Laura Jensen     Robert Bye   |   Startups     🕐 14. Nov. 2019

TechBBQ made a significant step towards global recognition today, as they were hosted by the Nordic China Startup Forum and Trouble Maker for the first event in Shenzhen, China. Since its inception in 2012, the Danish Tech summit has produced constant annual growth, with this expansion into Asia confirming its appeal to the leading players in the worldwide tech industry.

”The Nordic region has the highest percentage of unicorns per year,” TechBBQ stated, as they prepare to bring the successful techniques of Scandinavian business to China.

Win-win situation
Bringing TechBBQ to Shenzhen is seen as a win-win situation for both Scandinavia and China, as knowledge sharing between businesses of different backgrounds and practical methods can prove invaluable in companies development.

Shenzhen in China is well known for its manufacturing and production industry. Yet many startups find it difficult to access the ecosystem and have little knowledge of reliable local partners, TechBBQ stated in their press release.

Therefore the focus of this cross-cultural tech event is to build bridges between Danish and Chinese businesses. By launching a TechBBQ event in Shenzhen, Innovation Lab Asia hopes to make this process easier.

“[The event] will provide a unique opportunity for Nordic companies with hardware components. They will have the opportunity to showcase their technologies in a more intimate, focused collection and get to know the hardware-focused startup ecosystem in Shenzhen,” TechBBQ wrote.

The TechBBQ Shenzhen Event
Up to 500 participants are expected to be at the tech summit's event, with the main focus being on the ”The Nordic Way”, TechBBQ informed ISB.

The keynote talks will focus on the Nordic startup ecosystem, community building and Nordic management culture and design, with an aim to challenge the ‘status quo’ of how Denmark and China build successful businesses.

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